The Vivo APEX concept phone was unveiled at MWC earlier this week.

Chinese handset brand Vivo has unveiled a concept phone dubbed Apex with a selfie camera that pops up from the back, all in the name of slimmer bezels.

Apex concept phone has bezels on the top and sides that measure just 1.8mm (0.07 inch) and a 4.3mm (0.17 inch) bezel on the bottom, surrounding a six-inch edge-to-edge OLED display.

The concept phone called APEX is expected to be a head-turner, especially because of its headlining feature that the company describes as “Half-Screen In-Display Fingerprint Scanning Technology.” Now, Vivo is reported to have shared an invite with Chinese media for an announcement on March 5, and it appears to be directly related to the APEX smartphone.

vivo apex

It’s just a prototype, so a future design may gain a faster flip mechanism, but it’s an interesting way to avoid an iPhone X-like notch.The top and side bezels in Vivo APEX measure just 1.8mm and is claimed to be the thinnest in the industry. Additionally, it has a 4.3mm bottom bezel and a screen-to-body ratio exceeding 98 percent.

Fingerprint reader supports reading two fingerprints in the screen and is spread across the entire lower half of the screen, potentially allowing for a reading of two fingerprints for extra security or less precise placement of one finger on a smaller space

Vivo calls the technology SoundCasting, and it works by turning the entire display into a speaker. It argues that it should save on power, reduce sound leakage and offer a superior audio experience.

The Apex has dual rear cameras just like Vivo’s last phone. It also has a 6-inch 1080p OLED display and a HiFi audio chip. There was no mention of what processor is running the show, but that would be subject to change anyway if this thing ever goes into production.

All-in-all, it’s an incredibly slick phone, especially considering it’s just a concept. That screen shows remarkable engineering and the pop-up camera isn’t as strange as you might think. I’d be happy to spend more time with the device if Vivo ever decides it’s ready for primetime. Here’s hoping the Chinese manufacturer continues its good work.

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